Media: Visual and New Literacies

Kelli McGraw from QUT has a number of website resources that you may want to look at (scroll the left side bar):

http://kmcgraw.wetpaint.com/


Food for thought

1. What is visual literacy? Below is a white paper discussion of the term.

2. Visual texts can often be analysed in terms of: technical codes, symbolic codes and written codes. Technical codes encompass the devices used to create the image (e.g. camera, lighting); symbolic codes refer to the codes that express meaning from the visual content of the image (e.g. objects, costume, lighting); and written codes refer to titles, captions and other written material. The language of film includes technical codes, symbolic codes, written codes and audio codes (e.g. interpretation of music, speech and sound effects).

3. Check out the Penguin 'We Tell Stories' website for innovative ways of telling stories. What visual literacy do you think these texts require of their readers?

 

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